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The updated online video portal rejuvenates INSEAD’s internet TV service and provides a platform for live event videos

Switch Media and INSEAD, the international Business School based in Singapore and France, have announced the completion of the new Video Vault, an extension of INSEAD’s online Knowledge portal. This online video portal, located at tv.insead.edu, extends the relationship between INSEAD and Switch Media to include creative and technical services related to the Video Vault, as well as live event streaming and support.

These online broadcasts of live events feature the same Flash-based, high quality player used for all Knowledge videos. Viewers of live event videos have the ability to interact with speakers in real-time by submitting questions to a moderator via a submission form built into the Video Vault. Switch Media has broadcast two live INSEAD events to date: the Asian Leadership Summit in November 2008 and Why Women Mean Business in March 2009, and will be broadcasting the upcoming INSEAD Leadership Summit Europe on 3 April 2009.

Stuart Pallister, the Editor of INSEAD Knowledge, said, “Switch Media has created something for us that may be unique among the world’s business schools: a customised, all-in-one video portal which enables us to provide our viewers with a single location for all INSEAD Knowledge videos, from live events, to recent interviews with business leaders and faculty, to archived content. We have been very pleased with our relationship with Switch Media and are excited to bring live video of our events to viewers around the globe throughout 2009.”

According to Christopher Stenhouse, CEO of Switch Media, “INSEAD is an early adopter of our live video streaming services, and they have been very successful in their goal to make live and on-demand video accessible to viewers worldwide. We are honoured to be able to help them raise the bar in online video delivery, and look forward to serving their future video needs.”

About Switch Media

Switch Media are experts in internet TV and mobile TV. Working with organisations that see video as an integral part of their business strategies, Switch Media maximises the effectiveness of online video and mobile video in the day-to-day operations of clients large and small. With its flexible, purpose-built video content management system (CMS), content distribution network (CDN), and modular internet TV player, Switch Media provides an all-in-one internet video platform, freeing clients to focus on what they do best. For more information, visit www.switchmedia.asia.

About INSEAD, The Business School for the World

As one of the world’s leading and largest graduate business schools, INSEAD brings together people, cultures and ideas from around the world to change lives and transform organisations.

This worldly perspective and cultural diversity are reflected in all aspects of our research and teaching. In the course of a year, across the school’s two campuses in Asia (Singapore) and Europe (France) and our two centres in the Middle East (Israel and Abu Dhabi), 138 renowned faculty members from 32 countries inspire more than 1,000 degree participants – MBA, Executive MBA and PhD – and more than 9,500 executives from the world’s leading companies. Across this comprehensive range of programmes, our participants are drawn from more than 100 countries and represent all continents.

Today’s organisations need leaders with the knowledge and sensitivity to operate anywhere in the world. This is why business turns to INSEAD – to develop the next generation of transcultural leaders. Welcome to The Business School for the World.

More information on INSEAD can be found at www.insead.edu.